8th SA: Ideal Systems Middle East, eBusiness solution
provider and business consultants, in an exculsive association,
with the Indian Institute of Mangement (IIM), today announced
a two-day Sales and Marketing work Shop for middle and senior
level managers. The work shop would be held on September 2nd
and 3rd 2003 at hotel Sheraton Riyadh, SA.
IIM ranked no: 5 for Executive Edution in Asia by
Business Week Magazine, for the first time, presents short-term
Executive Education Program in the Middle East. The
program directed by IIM provides an integrated leadership
framework to enable the participants to identify and formulate
a personalised action plan, allowing them to understand the
challenges of leaders at all corporate levels.
“The workshop is specifically designed for companies
selling into the utility industry, retail, trading and for
those looking for business development, marketing and sales
opportunities”, said Dr.Ranjan Das, professor of strategic
marketing and overseas program direcotor at IIMC.
“This workshop is aimed at helping program delegates
to gain clarity necessary for developing corporate
sales and marketing strategies, competitive analysis, customer
concept, branding, pricing, supply chain management, selling
negotiations, pre and post sale services, sales force management,
evaluating sales and marketing performance Dr. Das elaborated.
“The workshop’s primary goal remains as how to
better understand changing business needs to stay focused
to meet Saudi and Middle East market requirements”,
said Mr. Abdulrahman Al-Mohanna, President & CEO, Ideal
Systems Middle East.
Dr. Ranjan Das, Professor of strategic Management (IIMC) and
the program Director has successfully conducted several Executive
Education work shops in cities like Dubai, Kuala Lumpur, Colombo
Dhaka and London.
Dr. Das is doctorate in Strategic Management from IIM Ahmedabad,
a 40 year old business school in India, set up in association
with Harvard Business School. He is Guest Editor of two management
journals in India, both published by The Economic Times, India's
largest and world's second largest business newspaper. He
has 20 years of industry experience in such senior positions
as GM of an MNC and MD of a government company in India. He
taught as a full time professor of strategic and international
management at IIM Calcutta, a 41 Year old business school
in India set up in association with Alfred P Sloan School
of Management, MIT, USA. He worked as strategy and organizational
consultant to companies in India, Bangladesh, Malaysia, and
Dubai. He has offered more than 50 MDPs in India and abroad
during his last 8 years.
We limit attendance to the first 25 registrations to ensure
that the workshop remains highly interactive. Attendance is
open to anyone needing a clear, unbiased understanding of
the structure and dynamics of all types industries to be used
in developing their corporate strategic, competitive analysis,
sales and market strategies, or product planning. Ideal Systems
& IIM also offer Custom tailored versions of the workshop
that is available for individual companies at their location
at their choice.